Our experience as an agency, client side and as data generators mean that we are well positioned to handle all of our client’s data [...]


Find your optimum audience by selecting from niche profiles, using factual or lifestyle information, volunteered by the consumers themselves.


Data Baby’s email data lists provide a wide range of sectors suitable for highly targeted email and integrated campaigns.


Data Baby offer a full data cleansing, appending and enrichment service to help clients maximise their own data.


List rental is one of the most measurable, cost effective and responsive ways of improving your direct marketing and is perfect for new [...]


Our lead generation experts will work with you to understand your offering and to build a targeted campaign, generating relevant lead [...]

Who we are

At Data Baby, we are passionate about data driven direct marketing. As experts in our field, we offer a fresh approach to the supply of consumer marketing data and leads. Whether it be planning a full-scale data supply for a telephone acquisition campaign, online lead generation data, direct mail shots, or even a simple, single email campaign, we work with our clients to offer a bespoke service to achieve the perfect campaign. We pride ourselves on our approach to compliance and helping to deliver consistent measurable results to our clients.


Our client-side experience as an agency and generator of consumer data, means that we can analyse acquisition campaigns from all angles, ensuring that our clients harness their campaign’s potential and maximize on their ROI. In addition to campaign planning, we also offer our own data, managed lists, telephone lead generation, and online lead generation. Data Baby manage the data spend for client campaigns such as the National Deaf Children’s Society, Dogs Trust, British Red Cross - to name but a few


We pride ourselves on our industry compliance, being accredited members of the Direct Marketing Association (DMA) as well as being registered with the ICO. (Data owners and users are required by law to be registered with the Information Commissioner’s Office). This registration must be renewed each year at which point a declaration is made as to the purpose of holding the personal data, and a stated intent and commitment, to understand and adhere to the legislation enshrined in The Data Protection Act 1998

For a consistent and scale-able source of UK marketing data please tell us about your data requirements.
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