Your customer database is one of your most valuable assets and more and more companies are realising the benefits of using their existing and lapsed client bases to up-sell and to generate new business. Data Baby’s data improvement service can enhance your database ensuring your brand is complying with all UK/EU legislation and best practices.

Data Baby offer a full data cleansing, appending and enrichment service to help our clients maximise their data.

How can we help you?

Customer database management

  • Name and address quality check and enhancement – to improve deliverability
  • Channel checks such as telephone and email verification – to improve connectivity
  • Appending key variables – Lifestyle, Lifestage, interests and in market product triggers and alerts



  • More Responsive Prospecting
  • Improved customer management
  • Stronger Retention and Win-Back campaigns

= Higher Returns on marketing Investment


Next Steps

We start by producing a FREE audit on your data (ask us to email you an example) we can then agree the best and most cost-effective data improvement solution for you.

An important point to remember is the requirement with GDPR to keep your database relevant and up to date. We take this concern away from you and turn it into a business benefit

  • The cost of finding a gone away will always be less than a mailing pack


To find out more about how Data Baby can help with your data enhancement please give us a call today on 01924 802220